The Branded and Gendered Brazilian Body: Material and Symbolic Constructions in an Overlooked Context

Bernardo Figueiredo, Nacima Ourahmoune, Pilar Rojas, Severino J. N. Pereira, Daiane Scarabotto, Marcia Christina Ferreira

Research output: Contribution to journalJournal articleResearchpeer-review

Original languageEnglish
Book seriesResearch in Consumer Behavior
Volume16
Pages (from-to)259-273
ISSN0885-2111
DOIs
Publication statusPublished - 2014

Keywords

  • Beauty
  • Body
  • Brazil
  • Consumer culture
  • Latin America
  • Luxury brands

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