Selling Through Visual and Tangible Representations

Perspectives from the Danish advertising industry, B2B selling, and co-design

Research output: Book/anthology/thesis/reportPh.D. thesisResearch

Original languageEnglish
PublisherSyddansk Universitet. Det Samfundsvidenskabelige Fakultet
Number of pages270
ISBN (Print)978-87-9330-401-7
Publication statusPublished - 2015

Cite this

@phdthesis{9ce649974e89402c98ec27ae02621e08,
title = "Selling Through Visual and Tangible Representations: Perspectives from the Danish advertising industry, B2B selling, and co-design",
author = "Bo Mortensen",
year = "2015",
language = "English",
isbn = "978-87-9330-401-7",
publisher = "Syddansk Universitet. Det Samfundsvidenskabelige Fakultet",

}

Selling Through Visual and Tangible Representations : Perspectives from the Danish advertising industry, B2B selling, and co-design . / Mortensen, Bo.

Syddansk Universitet. Det Samfundsvidenskabelige Fakultet, 2015. 270 p.

Research output: Book/anthology/thesis/reportPh.D. thesisResearch

TY - BOOK

T1 - Selling Through Visual and Tangible Representations

T2 - Perspectives from the Danish advertising industry, B2B selling, and co-design

AU - Mortensen, Bo

PY - 2015

Y1 - 2015

M3 - Ph.D. thesis

SN - 978-87-9330-401-7

BT - Selling Through Visual and Tangible Representations

PB - Syddansk Universitet. Det Samfundsvidenskabelige Fakultet

ER -