Pull vs. Push - Strategic Technology and Innovation Management for a Successful Integration of Market-Pull and Technology-Push Activities

K.-I. Voigt, Alexander Brem

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

Original languageEnglish
Title of host publication16th International Conference on Management of Technology Proceedings, "Management of Technology for the Service Economy"
Place of PublicationMiami
Publication date2007
Publication statusPublished - 2007

Cite this

Voigt, K-I., & Brem, A. (2007). Pull vs. Push - Strategic Technology and Innovation Management for a Successful Integration of Market-Pull and Technology-Push Activities. In 16th International Conference on Management of Technology Proceedings, "Management of Technology for the Service Economy" Miami.
Voigt, K.-I. ; Brem, Alexander. / Pull vs. Push - Strategic Technology and Innovation Management for a Successful Integration of Market-Pull and Technology-Push Activities. 16th International Conference on Management of Technology Proceedings, "Management of Technology for the Service Economy". Miami, 2007.
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Voigt, K-I & Brem, A 2007, Pull vs. Push - Strategic Technology and Innovation Management for a Successful Integration of Market-Pull and Technology-Push Activities. in 16th International Conference on Management of Technology Proceedings, "Management of Technology for the Service Economy". Miami.

Pull vs. Push - Strategic Technology and Innovation Management for a Successful Integration of Market-Pull and Technology-Push Activities. / Voigt, K.-I.; Brem, Alexander.

16th International Conference on Management of Technology Proceedings, "Management of Technology for the Service Economy". Miami, 2007.

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

TY - GEN

T1 - Pull vs. Push - Strategic Technology and Innovation Management for a Successful Integration of Market-Pull and Technology-Push Activities

AU - Voigt, K.-I.

AU - Brem, Alexander

PY - 2007

Y1 - 2007

M3 - Article in proceedings

BT - 16th International Conference on Management of Technology Proceedings, "Management of Technology for the Service Economy"

CY - Miami

ER -

Voigt K-I, Brem A. Pull vs. Push - Strategic Technology and Innovation Management for a Successful Integration of Market-Pull and Technology-Push Activities. In 16th International Conference on Management of Technology Proceedings, "Management of Technology for the Service Economy". Miami. 2007