Proud and Relieved? How Consumers’ Emotions towards an Environmental Policy Affect Perceived Policy Effectiveness and Pro-Environmental Behavior

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

Original languageEnglish
Title of host publicationProceedings of the European Marketing Academy
PublisherEuropean Marketing Academy
Publication date2021
Publication statusPublished - 2021
EventEuropean Marketing Academy Annual Conference - online via zoom, Madrid , Spain
Duration: 25. May 202128. May 2021
Conference number: 50
http://www.emac2021conference.org/r/default.asp?iId=JDDGMM

Conference

ConferenceEuropean Marketing Academy Annual Conference
Number50
Locationonline via zoom
Country/TerritorySpain
CityMadrid
Period25/05/202128/05/2021
Internet address

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