@inproceedings{d4aa072a438248de99e2beaefb891c5a,
title = "Product innovation and commercialization in lean global start-ups: the challenges of turning uncertainties into risks",
abstract = "The paper examines the distinctive characteristics of product innovation and commercialization in Lean Global Start-up (LGS) – new technology firms which have adopted a lean and global path from or near to their inception. It suggests an uncertainty vs risk framework which allows integrating two research streams – Born Global (BG) firms and lean start-ups. In addition to its integrative theoretical value, the paper offers insights for lean start-up managers dealing with the challenges of a global start. ",
keywords = "lean global startup, born global firm, uncertainty vs risk, new technology firm",
author = "Stoyan Tanev and Rasmussen, {Erik Stavnsager} and Erik Zijdemans",
year = "2015",
language = "English",
series = "Proceedings - International Product Development Management Conference",
publisher = "European Institute for Advanced Studies in Management",
booktitle = "22nd Innovation & Product Development Management Conference",
note = "22nd Innovation and Product Development Management Conference : Improving Competitiveness with Innovation and Product Development, IPDMC 2015 ; Conference date: 14-06-2015 Through 16-06-2015",
}