Procurement Policy

B. Gunther, M. Kuhl, M. Ungruhe, Ian Wilkinson

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationFundamentals of Business-to-Business Marketing : Mastering Business Markets
EditorsM. Kleinaltenkamp, W. Plinke, I. Wilkinson, I. Geiger
PublisherSpringer
Publication date2015
Pages227-273
Chapter5
ISBN (Print)978-3-319-12462-9
ISBN (Electronic)978-3-319-12463-6
DOIs
Publication statusPublished - 2015
Externally publishedYes
SeriesSpringer Texts in Business and Economics
ISSN2192-4333

Cite this