Platform affordances

Lydia Ottlewski*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingEncyclopedia chapterResearchpeer-review

Abstract

This is the definition of ‘Platform Affordances’ in the book ‘Elgar Encyclopedia of Consumer Behavior’. Modern commercial landscapes are characterized by rapidly evolving markets, and this authoritative Encyclopedia acts as an essential navigational guide to such changeable consumer environments.
Original languageEnglish
Title of host publicationElgar encyclopedia of consumer behavior
EditorsJohanna Golinhoter, Reto Hofstetter, Torsten Tomczak
PublisherEdward Elgar Publishing
Publication dateJun 2024
Pages247-249
Chapter76
ISBN (Print)9781803926261
ISBN (Electronic)9781803926278
DOIs
Publication statusPublished - Jun 2024
SeriesElgar Encyclopedias in Business and Management

Keywords

  • Action possibilities
  • Affordance theory
  • Digital platforms
  • Digital possessions
  • Platform affordances

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