Patient falls decrease as conversation deepens

Karen Norman, Mark Renshaw, Chris Mowles, Henry Larsen, Paula Tucker

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review


This paper develops the notion of a project war room as an innovation practice in companies. We argue that the consistent use of a project war room, in which customer and user research serves as a background for design work, improve the quality
of product innovation. We describe our experiences from a project with four Danish medium-sized manufacturing companies aiming to
become more competitive in the European export market. In the project, one challenge was how to convey results from customer interviews and user studies from the researcher team (which in all instances included a company manager) to the development team in each company. We chose to collaboratively build a ‘war room’ in each of the companies to make sense of research materials and establish design principles for products that would better align with customer needs.
Original languageEnglish
Title of host publicationProceedings of the 4th Participatory Innovation Conference 2015
EditorsRianne Valkenburg, Coen Dekkers, Janneke Sluijs
Place of PublicationThe Hague
PublisherThe Hague University of Applied Sciences
Publication date18. May 2015
ISBN (Electronic)978-90-73077-66-9
Publication statusPublished - 18. May 2015
Event4th Participatory Innovation Conference: Reframing Design - Mälardalen University, The Hague, Netherlands
Duration: 18. May 201520. May 2015
Conference number: 4


Conference4th Participatory Innovation Conference
LocationMälardalen University
CityThe Hague
Internet address


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