Partnerships and tourism networks: A new paradigm in destination marketing

Florian Zach, Daniel R. Fesenmaier

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

Original languageEnglish
Title of host publicationProceedings of the 2008 Annual Conference of Travel and Tourism Research Association (TTRA)
Publication date2008
Publication statusPublished - 2008
Event2008 Annual Conference of Travel and Tourism Research Association (TTRA) - Philadelphia, PA, United States
Duration: 15. Jun 200817. Jun 2008

Conference

Conference2008 Annual Conference of Travel and Tourism Research Association (TTRA)
CountryUnited States
CityPhiladelphia, PA
Period15/06/200817/06/2008

Keywords

  • destination marketing organizations
  • collaboration
  • network

Cite this

Zach, F., & Fesenmaier, D. R. (2008). Partnerships and tourism networks: A new paradigm in destination marketing. In Proceedings of the 2008 Annual Conference of Travel and Tourism Research Association (TTRA)