| Original language | English |
|---|---|
| Title of host publication | Elgar encyclopedia of consumer behavior |
| Editors | Johanna Gollnhofer, Reto Hofstetter, Torsten Tomczak |
| Publisher | Edward Elgar Publishing |
| Publication date | Jan 2024 |
| Pages | 204-207 |
| Chapter | 63 |
| ISBN (Print) | 978 1 80392 626 1 |
| ISBN (Electronic) | 9781803926278 |
| Publication status | Published - Jan 2024 |
Abstract
This is the definition of ‘Medical Consumerism’ in the book ‘Elgar Encyclopedia of Consumer Behavior’. Modern commercial landscapes are characterized by rapidly evolving markets, and this authoritative Encyclopedia acts as an essential navigational guide to such changeable consumer environments.
Keywords
- Consumer choice
- Healthcare
- Medical consumerism
- Patient-provider relationship
- Service providers