Living Diversity: Developing a Typology of Consumer Cultural Orientations in Culturally Diverse Marketplaces

Eva Kipnis, Julie Emontspool, Amanda J. Broderick

Research output: Contribution to conference without publisher/journalConference abstract for conferenceResearchpeer-review

Original languageEnglish
Publication dateOct 2012
Publication statusPublished - Oct 2012
EventAssociation for Consumer Research Conference - Vancouver, Canada
Duration: 3. Oct 20127. Oct 2012

Conference

ConferenceAssociation for Consumer Research Conference
Country/TerritoryCanada
CityVancouver
Period03/10/201207/10/2012

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