Glocalized Production: The Evolution of Global Production

Marianna Chavez, Arne Bilberg

Research output: Contribution to conference without publisher/journalPaperResearch

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In light of the challenges of the current globalized production model, four global Danish
companies were interviewed with the purpose of exploring “glocalized production” as
the new step and solution to the challenges of the “global village.” The research sought
to gauge the interest on “glocalized production” by key managers of these companies,
and test three hypotheses: that a definition could be established from “glocalization”
aspects, that it will reduce supply chain complexity, and that it can affect organizational
trust levels. The results are presented along with suggestions to pave the way for future
research on this emerging topic.
Translated title of the contributionGlokaliseret produktion - evolutionen af global produktion
Original languageEnglish
Publication date26. Jun 2014
Number of pages10
Publication statusPublished - 26. Jun 2014
Event21st EurOMA Conference Proceedings: Operations Management in an Innovation Economy - Palermo, Italy
Duration: 20. Jun 201425. Jun 2014
Conference number: 21


Conference21st EurOMA Conference Proceedings
Internet address

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