Dimensions and consequences of costumer e-confusion in online buying behavior

Kurt Matzler, S. Bidmon, Rita Faullant, M. Waiguny

Research output: Contribution to conference without publisher/journalPaperResearchpeer-review

Original languageEnglish
Publication date2005
Publication statusPublished - 2005
Externally publishedYes
Event4th International Congress on Marketing Trends - Paris, France
Duration: 21. Jan 200522. Jan 2005

Conference

Conference4th International Congress on Marketing Trends
Country/TerritoryFrance
CityParis
Period21/01/200522/01/2005

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