An Exploration of Designing for Playfulness in a Business Context

Sherif Mekky, Andrés Lucero

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

Abstract

The Playful Experiences (PLEX) framework is a
categorization of 22 experiences that has been used to
design for and evaluate aspects of playfulness. The
design activities performed using PLEX have been
conducted mostly within an academic research context.
This paper investigates through three studies how to
design for and evaluate playful user experiences in
business at three stages of the design process: idea
generation, conceptualization, and evaluation. Based on
the findings, opportunities and challenges of designing
for playfulness within business are discussed.
Original languageEnglish
Title of host publicationCHI EA '16 : Proceedings of the 2016 CHI Conference Extended Abstracts on Human Factors in Computing Systems
PublisherAssociation for Computing Machinery
Publication date7. May 2016
Pages3136-3143
ISBN (Electronic)978-1-4503-4082-3
DOIs
Publication statusPublished - 7. May 2016
Event34th Annual CHI Conference on Human Factors in Computing Systems - San Jose, CA, United States
Duration: 7. May 201612. May 2016

Conference

Conference34th Annual CHI Conference on Human Factors in Computing Systems
CountryUnited States
CitySan Jose, CA
Period07/05/201612/05/2016

Fingerprint

Industry

Cite this

Mekky, S., & Lucero, A. (2016). An Exploration of Designing for Playfulness in a Business Context. In CHI EA '16: Proceedings of the 2016 CHI Conference Extended Abstracts on Human Factors in Computing Systems (pp. 3136-3143). Association for Computing Machinery. https://doi.org/10.1145/2851581.2892332
Mekky, Sherif ; Lucero, Andrés. / An Exploration of Designing for Playfulness in a Business Context. CHI EA '16: Proceedings of the 2016 CHI Conference Extended Abstracts on Human Factors in Computing Systems. Association for Computing Machinery, 2016. pp. 3136-3143
@inproceedings{b22adc3edcc9401abfd27948ea7ca6f3,
title = "An Exploration of Designing for Playfulness in a Business Context",
abstract = "The Playful Experiences (PLEX) framework is acategorization of 22 experiences that has been used todesign for and evaluate aspects of playfulness. Thedesign activities performed using PLEX have beenconducted mostly within an academic research context.This paper investigates through three studies how todesign for and evaluate playful user experiences inbusiness at three stages of the design process: ideageneration, conceptualization, and evaluation. Based onthe findings, opportunities and challenges of designingfor playfulness within business are discussed.",
author = "Sherif Mekky and Andr{\'e}s Lucero",
year = "2016",
month = "5",
day = "7",
doi = "10.1145/2851581.2892332",
language = "English",
pages = "3136--3143",
booktitle = "CHI EA '16",
publisher = "Association for Computing Machinery",
address = "United States",

}

Mekky, S & Lucero, A 2016, An Exploration of Designing for Playfulness in a Business Context. in CHI EA '16: Proceedings of the 2016 CHI Conference Extended Abstracts on Human Factors in Computing Systems. Association for Computing Machinery, pp. 3136-3143, 34th Annual CHI Conference on Human Factors in Computing Systems, San Jose, CA, United States, 07/05/2016. https://doi.org/10.1145/2851581.2892332

An Exploration of Designing for Playfulness in a Business Context. / Mekky, Sherif; Lucero, Andrés.

CHI EA '16: Proceedings of the 2016 CHI Conference Extended Abstracts on Human Factors in Computing Systems. Association for Computing Machinery, 2016. p. 3136-3143.

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review

TY - GEN

T1 - An Exploration of Designing for Playfulness in a Business Context

AU - Mekky, Sherif

AU - Lucero, Andrés

PY - 2016/5/7

Y1 - 2016/5/7

N2 - The Playful Experiences (PLEX) framework is acategorization of 22 experiences that has been used todesign for and evaluate aspects of playfulness. Thedesign activities performed using PLEX have beenconducted mostly within an academic research context.This paper investigates through three studies how todesign for and evaluate playful user experiences inbusiness at three stages of the design process: ideageneration, conceptualization, and evaluation. Based onthe findings, opportunities and challenges of designingfor playfulness within business are discussed.

AB - The Playful Experiences (PLEX) framework is acategorization of 22 experiences that has been used todesign for and evaluate aspects of playfulness. Thedesign activities performed using PLEX have beenconducted mostly within an academic research context.This paper investigates through three studies how todesign for and evaluate playful user experiences inbusiness at three stages of the design process: ideageneration, conceptualization, and evaluation. Based onthe findings, opportunities and challenges of designingfor playfulness within business are discussed.

U2 - 10.1145/2851581.2892332

DO - 10.1145/2851581.2892332

M3 - Article in proceedings

SP - 3136

EP - 3143

BT - CHI EA '16

PB - Association for Computing Machinery

ER -

Mekky S, Lucero A. An Exploration of Designing for Playfulness in a Business Context. In CHI EA '16: Proceedings of the 2016 CHI Conference Extended Abstracts on Human Factors in Computing Systems. Association for Computing Machinery. 2016. p. 3136-3143 https://doi.org/10.1145/2851581.2892332