All change?: the new climacteric market awareness

All change? the new climacteric market awareness

Jennifer Takhar ^*, Anna Schneider-Kamp, Shona Bettany

^*Corresponding author for this work

Research output: Contribution to journal › Editorial › peer-review

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Original language	English
Journal	Journal of Marketing Management
Volume	41
Issue number	3-4
Pages (from-to)	237-244
ISSN	0267-257X
DOIs	https://doi.org/10.1080/0267257X.2025.2476834
Publication status	Published - Mar 2025

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T1 - All change?

T2 - the new climacteric market awareness

AU - Takhar , Jennifer

AU - Schneider-Kamp, Anna

AU - Bettany, Shona

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