Abstract
This paper explores the process of establishing and developing businesses within the sharing economy by assuming that actors, resources and activities jointly shape various roles associated with sharing-economy entrepreneurship within platform ecosystems over time. Starting off from the dyadic level of analysis, a sample of 15 aspiring entrepreneurs as well as up-stream/down-stream actors related with the entrepreneurs (totalling n= 45 interviews scheduled) in the country case of Denmark will be sampled to investigate this research question. In the paper, we will describe actor-individual roles as well as business-oriented roles on the dyadic and the network level during the process of establishing, consolidating and stabilising shared-economy businesses. In addition, the drivers that enable these processes will be identified. This short paper provides an overview of the theoretical framework and the planned research design for the empirical study.
| Original language | English |
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| Publication date | 20. Apr 2021 |
| Number of pages | 7 |
| Publication status | Published - 20. Apr 2021 |
| Event | Conference on Industrial Marketing and Purchasing - Cork University Business School, University College Cork, Cork, Ireland Duration: 26. Aug 2021 → 27. Aug 2021 Conference number: 37 https://conference.ucc.ie/imp-2021/ |
Conference
| Conference | Conference on Industrial Marketing and Purchasing |
|---|---|
| Number | 37 |
| Location | Cork University Business School, University College Cork |
| Country/Territory | Ireland |
| City | Cork |
| Period | 26/08/2021 → 27/08/2021 |
| Internet address |
Bibliographical note
Platform ecosystems, industrial network approach, sharing-economy entrepreneurship, actors, roles, resource integration, capabilitiesKeywords
- Platform Ecosystem
- Industrial Network
- Sharing-Economy
- actors
- resources
- roles