赞助的商业性增长

Thorsten Dum, Ulrik Wagner

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Original languageChinese
Title of host publicationWhen Sport meets Business
PublisherBeijing Standway Books Co., Ltd.
Publication dateOct 2018
Pages83-100
Chapter6
Publication statusPublished - Oct 2018

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