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25 Highly Cited Marketing Articles
Nguyen, Bang
(Recipient)
Department of Entrepreneurship and Relationship Management
Prize
:
Prizes, scholarships, distinctions
Description
Paper on ‘Online Customer Experience’ in JSM was listed in ‘25 Highly Cited Marketing Articles’ by Routledge (2013-14).
Awarded date
2013
Degree of recognition
International
Organisations
Routledge
Fingerprint
Marketing