Research Output per year
Per Vagn Freytag is professor in Business-too-Business marketing at the Department of Entrepreneurship and Relationship Management, University of Southern Denmark,
Kolding. His research and teaching areas are within Business-too-business marketing and qualitative method. In particular the research has been within segmentation, portfolio planning, business models, pricing, relationship management, outsourcing, innovation, qualitative method and cluster development. Per Vagn Freytag holds a Master of Science and PhD in business administration from Copenhagen Business School.
1986 1990 Ph.D. Department of Marketing, Copenhagen Business School.
1982 1985 Master of Business administration (marketing), Copenhagen Business School
1979 1982 Bachelor in International Commerce and Business Administration, Sønderborg Business School (Copenhagen Business School)
1991 Guest researcher, University of Denver, Colorado, US
2003 Guest professor, University of New South Wales, Sydney Australia
2007 - Program coordinator E-MBA
2007 - Master study council member
2008 - PhD study council member
2005 - Department council member
2005 2009 Program coordinator Master in international business development
2006 2009 PhD coordinator
2008 Relationship Management – a normative perspective
2006 Relationship Management – a normative perspective
2002 Business Relationship Management
2005 Anne Kirketerp Linstad “Entrepreneurial learning and teaching” University of Southern Denmark, Co- supervisor Torben Bager. (on-going)
2007 Susanne W. Borg ”Sales training and development”. (on-going)
2007 Mads H. Mortensen ”Seller and buyer attractiveness” (on-going)
2008 Pia Storvang “Innovation and development” (on-going)
1999 2003 Niels Grünbaum ”Industriel kundetilfredshed? Konceptualisering af kundetilfredshedsbegrebet og udvikling af en typologi” (Industrial Customer Satisfaction? Conceptualisation of the Customer Satisfaction Concept and Development of a Typology) 2003. University of Southern Denmark.
1997 2002 Ann Højbjerg Clarke ”Segmentation of Industrial Markets and Determining Product Line for Product Development” 2002. Co-supervisor John Johansen. Funded and supported by ATV (The Danish Academy of Technical Sciences). University of Southern Denmark.
1996 2002 Anne Marie Hulgaard ”Interkulturel kommunikation – et komparativt studie”, Co-supervisor.
1991 1995 Carl Henrik Marcussen ”The Effects of EDI on Industrial Buyer-Seller Relationships”. Co-supervisor Niels Jørgensen, Southern Denmark Business School
2000 2009 Business-too-Business marketing (M.Sc.)
1999 2009 Method (E-MBA)
2007 2009 Market Relations (F-MBA)
2009 Business Marketing (E-MBA)
2006 2009 Method (F-MBA)
2006 2009 Master thesis – brush-up in Method (F-MBA)
2001 2009 Master thesis – brush-up in Method (E-MBA)
2005 2006 Method
2000 2003 Marketing & ethics
2005 - Professor, Department of Entrepreneurship and Relationship Management, University of Southern Denmark.
2004 2005 Professor, Department of Marketing & Statistics, Aarhus School of Business
2001 2004 Professor, Department of Marketing, University of Southern Denmark.
1999 2002 Head of Department, Department of Marketing, University of Southern Denmark.
1998 1999 Head of Department of Market Economics and Industrial Relations, University of Southern Denmark.
1991 2001 Associate professor, Department of Business Economics, Southern Denmark Business School.
1989 1991 Assistant professor, Department of Business Economics, Southern Denmark Business School.
1986 1989 PhD student, Department of Marketing, Copenhagen Business School.
1984 1986 Part time teaching and market research.
1990 Pedagogical program for university teachers
2009 Supervision program for PhD
Danish: Mother tongue; English: Fluently spoken and written ; German: Fluently spoken and written.
Extensive working knowledge of Microsoft Office.
Segmentation, portfolio planning, business models, pricing, relationship management, outsourcing, innovation, qualitative method and cluster development.
Research output: Contribution to conference without publisher/journal › Paper › Research › peer-review
Research output: Contribution to journal › Editorial › Research › peer-review
Activities per year
Activity: Talks and presentations › Talks and presentations in private or public companies
Projects per year
01/08/2010 → 31/07/2014
1 Media contribution
Press/Media: Press / Media
|Per Vagn Freytag|
01/02/2015 → 30/06/2018