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Dominique Bouchet is Professor emeritus at the Department of Business and Management at the University of Southern Denmark – Odense where he formerly was Chair Professor of International Marketing at the Department of Marketing and Management . He held this position from 1992 to 2021.  From 1994 to 2007 he also served as the Director of Doctoral Programs in Social Sciences, including Economics, Law, Journalism, Political Science, and Business Science, at this same university. He was also a visiting professor on the international doctoral programme at ESSEC (Ecole des Sciences Economiques et Commerciales) in Paris where he taught the advanced qualitative methods course on the marketing programme.

Bouchet was also a visiting professor at Paris Dauphine University where he taught cross cultural management and often explained and made evident cultural differences between Scandinavian countries/organizations. He was also Professor II at The Norwegian School of Management BI in Oslo for 3 years.  From 2011 to 2016 Dr. Bouchet was also an external examiner at Dublin City University.  For ten years he was also Adjunct Professor at the School of Creative Arts of the James Cook University - Townsville, Australia.

Dr. Bouchet was born in Paris in 1949, where he was educated in business economics (Masters) at ESSEC, international economics (Ph.D.) at Sorbonne, sociology (Master & postmaster diploma) at Paris 7, town planning (postgraduate diploma) at ENPC, and Latin American Studies (postgraduate diploma) at IHEAL. He was an associate professor in international economics at Aalborg University for six years and an associate professor in sociology and social psychology at Odense University for 8 years.

His main research interests cover social change and cultural differences. He studies the importance of the cultural dimension in international marketing and management.
He teaches courses in cross-cultural marketing, cross-cultural communication, social psychology, and cultural analysis in relation to marketing and management, marketing and social change, advertising, and applied semiotics. He has presented Ph.D. lectures and taught courses at The Kellogg School of Management, Northwestern University, Arizona State University, University of California at Irvine, Stockholm University, Paris Dauphine, Paris Sorbonne, ESSEC, ENPC & HEC in Paris, ESADE in Barcelona, University of Valladolid in Spain, EAISM, and EDAMBA (Two European Business Research Associations organizing international doctoral courses). He has organized 11 doctoral courses each lasting for four to nine days in Cross Cultural Communication, Business Research, Qualitative Methods, Consumption Theory, and Semiotic, Textual, and Visual Analysis.

He has also taught in Argentina, Australia, Belgium, Brazil, Canada, China, Finland, France, India, Italy, Japan, Morocco, Mexico, Norway, Portugal, Russia, Spain, Ukraine and in many of the U.S.A.
Dominique Bouchet is the author or co-author of more than 40 books and 180 articles published in ten languages. Frequently called to make commentaries and analyses on the media, he has given hundreds of interviews in Brazil, Denmark, England, France, Norway, Portugal, Spain, Sweden, USA, and has written more than sixty columns in five different languages published in six different countries.

Dr. Bouchet is on the editorial board of several European and American journals. He was the Book Review Editor of Consumption, Markets & Culture. He has been the co-editor of two interdisciplinary Scandinavian Journals (Paradigma and Paradoks).
He has been a member of the Official Research Council for Welfare Research, Ministry of Social Affairs, and a deputy member of the Danish Ministry of Justice Judge Nomination Council, as well as an advisor for the French Ministry of Justice, Juvenile Delinquency Commission.

He has presented hundreds of popular lectures in Scandinavia for audiences that range from young children to seniors coming from all social backgrounds, and has been paid many a compliment in the media for his ability to communicate about complex academic issues in popularly understandable manner to many different audiences.
Bouchet is also a consultant to many European firms for top level management and marketing decisions, and an invited speaker by many companies and organizations worldwide.
Dominique Bouchet was presented with a Danish Business Association’s Prize for marketing research in 1992. He has received the Erdoğan Kumcu best paper award in 2005, was made Knight of the Palm Academic Order by the French Prime Minister in 1992, and Knight of the National Order of Merit by the French President in 2005 for his contribution to European cross cultural understanding. In 2014 he was made Knight of Denmark ("Ridder af Dannebrogordenen") by the Danish Queen.

In 2007 Bouchet was awarded the “researcher’s prize” for “Transcending Research” (DM’s Research prize 2007 DM – Dank Magisterforening is the Danish Union of Professors and Researchers within the fields of Humanities, Sciences, & Social Sciences.) The jury expressed its nomination as follows: “Dr. Dominique Bouchet succeeds in moving his research into a transcendent scientific space that challenges the Danish tradition within Social Sciences. By his vivid interest in the principle of change, Dr. Bouchet conveys significant inspiration to science in general. Therefore, in his capacity as an original and transcending researcher and scholar, Dominique Bouchet is awarded the researchers’ prize.”

More detailed information – Including his cv in 11 languages – is available from his home page: https://bouchet.dk


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