Photo of Birgitte Norlyk

Birgitte Norlyk

PhD

  • Universitetsparken 1

    6000 Kolding

    Denmark

19972018

Research output per year

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Research Output

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Book chapter

x-faktoren i storytelling og rekruttering

Norlyk, B., 2011, Fortælling i virksomhedens tjeneste: Corporate Storytelling som kommunikationsredskab. Wolff Lundholt, M. (ed.). kbh: Medusa, Vol. 4. p. 75-94 19 p. (Writings for the Center for Narratological Studies, Vol. vol 4).

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Virksomhedens fortællinger YYYY No org found YYY

Norlyk, B., 2002, Modernitetens litteratur, kultur og kommunikation, materiale til forelæsningsrækken. Esmann Knudsen, K. (ed.). Kolding: Center for Forskning i Idræt, Sundhed og Civilsamfund, SDU, p. 137-144

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

Texts and localization

Norlyk, B. (ed.), 2006, Meanings and Messages. p. 7-31

Research output: Chapter in Book/Report/Conference proceedingBook chapterEducation

Relationer, effektmålinger og gennemsigtighed

Norlyk, B., 2016, Corporate Communication: et tværfagligt perspektiv. Persson, H. (ed.). 2. ed. Hans Reitzels Forlag, p. 127-140

Research output: Chapter in Book/Report/Conference proceedingBook chapterEducation

Professional Culture and Professional Discourse

Norlyk, B., 2003, International Perspectives on Business Communication: From Past Approaches to Future Trends. Axel Satzger, A. & Pocini, G. (eds.). Frankfurt: Peter Lang, p. 65-74

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

Om heltefiguren i corporate communication (med Cindie Maagaard)

Maagaard, C. A., 2010, Corporate Communication - et tværfagligt perspektiv. 2010 ed. Kbh: Hans Reitzels Forlag, p. 43-59

Research output: Chapter in Book/Report/Conference proceedingBook chapterCommunication

Om heltefiguren i Corporate Communication

Maagaard, C. A. & Norlyk, B., 2010, Corporate Communication - et tværfagligt perspektiv. Norlyk, B. (ed.). Danmark: Hans Reitzels Forlag

Research output: Chapter in Book/Report/Conference proceedingBook chapterEducation

Om corporate communication

Norlyk, B., 10. Oct 2010, Corporate communication - et tværfagligt perspektiv. 1 ed. København: Hans Reitzels Forlag, p. 9-26

Research output: Chapter in Book/Report/Conference proceedingBook chapterCommunication

Minefelter i kommunikation - sprog, (fag)kultur og face

Norlyk, B., 2008, Effektivisering. Arlbjørn Stentoft, J. (ed.). Børsen Forum A/S, (Børsens ledelseshåndbøger).

Research output: Chapter in Book/Report/Conference proceedingBook chapterCommunication

Lean, kommunikation og kultur: do

Norlyk, B., 2008, Lean uden grænser?: Lean i offentlige og private virksomheder. København: Systime Academic, p. 191 - 209 18 p.

Research output: Chapter in Book/Report/Conference proceedingBook chapterCommunication

Kommunikation og rekruttering YYYY No org found YYY: små virksomheder og små årgange

Norlyk, B., 2000, Center for Småvirksomhedsforskning. p. 32-40

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

Jobannoncer handler også om innovation

Norlyk, B., 2010, Cesfo Årsrapport 2010. Freytag, P., Wickstrøm, K., Klyver, K. & Munksgaard, K. (eds.). Kolding: Center for Småvirksomhedsforskning, Syddansk Universitet, p. 17-24 (Cesfo Årsrapporter).

Research output: Chapter in Book/Report/Conference proceedingBook chapterCommunication

Job ads as corporate branding: Staging values and identities

Norlyk, B., 2008, Rhetorical Aspects of Discourses in Present-Day Society. Dam, L., Holmgreen, L-L. & Strunck, J. (eds.). Cambridge Scholars Press

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

I make a difference! - Employees as stakeholders in corporate narratives of a higher purpose

Norlyk, B. & Cancino, R., 2014, Stakeholders in Action. Cancino, R. & Holmgreen, L-L. (eds.). Aalborg: Aalborg Universitetsforlag, p. 141-172 31 p.

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Hvad er prisen? Små virksomheder og sproglige kompetencer

Norlyk, B., 2001, Årsrapport 2000-2001. Freytag, P. (ed.). Kolding: Center for Småvirksomhedsforskning, Syddansk Universitet, p. 73-77

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

Et strategisk perspektiv på corporate communication

Norlyk, B. & Freytag, P. V., 10. Oct 2010, Corporate Communication - et tværfagligt perspektiv. Kbh: Hans Reitzels Forlag, p. 113-127

Research output: Chapter in Book/Report/Conference proceedingBook chapterCommunication

Designer or Entrepreneur? Counter-Narratives in the Professions

Norlyk, B., 2017, Counter-Naratives and Organization. Frandsen, S., Kuhn, T. & Lundholt, M. W. (eds.). New York: Routledge, p. 155-171 (Routhledge Studies in Management, Organizations and Society).

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Culture in a business contex

Askehave, I., Gram, M. & Norlyk, B., 2006, Meanings and Messages. Askehave, I. & Norlyk, B. (eds.). p. 7-32

Research output: Chapter in Book/Report/Conference proceedingBook chapterEducation

Corporate Storytelling

Norlyk, B., Lundholt, M. W. & Hansen, P. K., Sep 2013, The living handbook of narratology. Hühn, P., Meister, J. C., Pier, J. & Schmid, W. (eds.). Interdisciplinary Center for Narratology, University of Hamburg

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Corporate Storytelling

Norlyk, B., Lundholt, M. W. & Hansen, P. K., 2014, Handbook of Narratology. Hühn, P., Meister, J. C., Pier, J. & Schmid, W. (eds.). 2 ed. Berlin/Boston: De Gruyter, Vol. 1. p. 105-114 (De Gruyter Handbook).

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Conflicts in Professional Discourse YYYY No org found YYY

Norlyk, B., 2000, Analysing Professional Genres. Trosborg, A. (ed.). Amsterdam/Philadelphia: John Benjamins Publishing Company, p. 163-174

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

Clashing Norms: Job Ads or Job Narrative

Norlyk, B., 2006, The Map and the Landscape. Gillaerts, P. & Shaw, P. (eds.). Frankfurt: Peter Lang, p. 43-63

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

Carlsen Power Electronics YYYY No org found YYY: Idealisme og/eller business

Norlyk, B., 1999, Godt begyndt: Casesamling om danske iværksættere og deres erfaringer. Rind Christensen, P. (ed.). Systime

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch