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Personal profile


I am professor at Department of Business and Managment, and head of PhD School (BSS). My primary research area is in consumer culture studies, where I explore problematics, such as market transformations, digital consumption and the social life of technology, consumption ethics, and consumer governance. My research interests also include marketing topics, such as (industry) branding.

Research information

Study of consumption and market dynamics, from diverse perspectives, such as cultural theory, actor-network theory, and affect theorizing. Current focus research themes include: 1. Digital ownership; 2) Consumer governance; 3) Industry branding


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