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Research Output

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Journal article
2020

Consumption logistics and the ordering of market systems

Smaniotto, C., Emontspool, J. & Askegaard, S., 12. Aug 2020, In : Marketing Theory.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
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8 Downloads (Pure)

Do you care or do I have a choice? Expert authority and consumer autonomy in medicine consumption

Schneider-Kamp, A. & Askegaard, S., 3. Sep 2020, In : Consumption, Markets & Culture.

Research output: Contribution to journalJournal articleResearchpeer-review

3 Downloads (Pure)

How the Dead Storage of Consumer Electronics Creates Consumer Value

Nøjgaard, M., Smaniotto, C., Askegaard, S., Cimpan, C., Zhilyaev, D. & Wenzel, H., Jul 2020, In : Sustainability (Switzerland). 12, 14, 16 p., 5552.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File
11 Downloads (Pure)

Mapping moralities of food and health in marketing research literature

Silchenko, K. & Askegaard, S., 2020, In : Journal of Marketing Management. 36, 9/10, p. 794-829

Research output: Contribution to journalJournal articleResearchpeer-review

Powered by healthism? Marketing discourses of food and health

Silchenko, K. & Askegaard, S., 17. Sep 2020, In : European journal of marketing.

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File
1 Downloads (Pure)

Three Decades of Research in Health and Food Marketing: A Systematic Review

Silchenko, K., Askegaard, S. & Cedrola, E., 1. Jun 2020, In : Journal of Consumer Affairs. 54, 2, p. 541-580

Research output: Contribution to journalJournal articleResearchpeer-review

2019

Putting patients into the Centre: Patient Empowerment in Everyday Health Practices

Schneider-Kamp, A. & Askegaard, S., 1. Mar 2019, In : Health. 24, 6, p. 625-645

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File
157 Downloads (Pure)
2017

Consumers' Collective Action in Market System Dynamics: A Case of Beer

Kjeldgaard, D., Askegaard, S., Rasmussen, J. Ø. & Østergaard, P., 1. Mar 2017, In : Marketing Theory. 17, 1, p. 51-70

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
File
224 Downloads (Pure)
2016

Healthism in Denmark: State, market, and the search for a “Moral Compass”

Kristensen, D. B., Lim, M. & Askegaard, S., 21. Mar 2016, In : Health. 20, 5, p. 485-504

Research output: Contribution to journalJournal articleResearchpeer-review

2014

Moralities in Food and Health Research

Askegaard, S., Ordabayeva, N., Chandon, P., Cheung, T., Chytkova, Z., Cornil, Y., Corus, C., Edell, J. A., Mathras, D., Junghans, A. F., Kristensen, D. B., Mikkonen, I., Miller, E. G., Sayarh, N. & Werle, C., 2014, In : Journal of Marketing Management. 30, 17/18, p. 1800-1832

Research output: Contribution to journalJournal articleResearchpeer-review

2013

'If it makes you feel good it must be right': Embodiment strategies for healthy eating and risk management

Kristensen, D. B., Askegaard, S. & Jeppesen, L. H., 2013, In : Journal of Consumer Behaviour. 12, 4, p. 243-252 10 p.

Research output: Contribution to journalJournal articleResearchpeer-review

2012

Glocal Yoga: Reappropriation in the Indian Consumptionscape

Askegaard, S. & Eckhardt, G., 2012, In : Marketing Theory. 12, 1, p. 43-58

Research output: Contribution to journalJournal articleResearchpeer-review

2011

Leaving the Milky Way! The Formation of a Consumer Counter Mythology

Kristensen, D. B., Boye, H. & Askegaard, S., 2011, In : Journal of Consumer Culture. 11, 2, p. 195-214

Research output: Contribution to journalJournal articleResearchpeer-review

The New Work Ethics of Consumption and the Paradox of Mundane Brand Resistance

Ulver-Sneistrup, S., Askegaard, S. & Kristensen, D. B., 2011, In : Journal of Consumer Culture. 11, 2, p. 215-38

Research output: Contribution to journalJournal articleResearchpeer-review

Towards an Epistemology of Consumer Culture Theory: Phenomenology and the Context of Context

Askegaard, S. & Linnet, J. T., 2011, In : Marketing Theory. 11, 4, p. 381-404

Research output: Contribution to journalJournal articleResearchpeer-review

Vers une épistémologie de la théorie de la culture du consommateur (CCT): phénoménologie, structure et contexte du contexte

Askegaard, S. & Linnet, J. T., 2011, In : Perspectives culturelles de la consommation. 1, 1, p. 15-42 27 p.

Research output: Contribution to journalJournal articleResearchpeer-review

2010

Experience Economy in the Making: Hedonism, Play and Coolhunting in Automotive Song Lyrics

Askegaard, S., 2010, In : Consumption, Markets & Culture. 13, 4, p. 351-371

Research output: Contribution to journalJournal articleResearchpeer-review

Social Discourses of Healthy Eating. A Segmentation Approach

Chrysochou, P., Askegaard, S., Grunert, K. G. & Kristensen, D. B., 2010, In : Appetite. 55, 2, p. 288-297

Research output: Contribution to journalJournal articleResearchpeer-review

2009

Epistemological Pitfalls in (Consumer) Research

Askegaard, S. & Linnet, J. T., 2009, In : Finanza Marketing e Produzione. 27, 4, p. 9-23

Research output: Contribution to journalJournal articleResearchpeer-review

Legen som by-brand - skal man tage det alvorligt?

Askegaard, S., 2009, In : Danske Kommuner. p. 12-13

Research output: Contribution to journalJournal articleCommunication

2008

Brand fællesskaber

Askegaard, S., 2008, In : Symboløkonomiske Nyheder. 24, p. 4-7

Research output: Contribution to journalJournal articleCommunication

2007

Here, There, and Everywhere: Place Branding and Gastronomic Glocalization in a Macromarketing Perspective

Askegaard, S. & Kjeldgaard, D., 2007, In : Journal of Macromarketing. 27, 2, p. 138-147 10 p.

Research output: Contribution to journalJournal articleResearchpeer-review

Laddering: How (Not) To Do Things With Words

Sørensen, E. B. & Askegaard, S., 2007, In : Qualitative Market Research. 10, 1, p. 63-77 15 p.

Research output: Contribution to journalJournal articleResearchpeer-review

2006

Causeri om branding

Askegaard, S., 2006, In : Symboløkonomiske Nyheder. 18, p. 3-5

Research output: Contribution to journalJournal articleCommunication

Hvad opbygger et stærkt brand?

Askegaard, S. & Østergaard, P., 2006, In : Market. 2, 10, p. 26-30

Research output: Contribution to journalJournal articleCommunication

The Glocalization of Youth Culture: The Global Youth Segment as Structures of Common Difference

Kjeldgaard, D. & Askegaard, S., 1. Sep 2006, In : Journal of Consumer Research. 22, p. 231-247

Research output: Contribution to journalJournal articleResearchpeer-review

2005

Branding: flygtigt fænomen eller kulturel kommunikation?

Askegaard, S. & Østergaard, P., 2005, In : Market. 1, 3, p. 20-22

Research output: Contribution to journalJournal articleCommunication

Post-Assimilationist Ethnic Consumer Research: Qualifications and Extensions

Askegaard, S., Arnould, E. & Kjeldgaard, D., 1. Jun 2005, In : Journal of Consumer Research. 32, 1, p. 160-170

Research output: Contribution to journalJournal articleResearchpeer-review

When Hershey Met Betty: Love, Lust and Co-Branding

Askegaard, S. & Bengtsson, A., 2005, In : Journal of Product and Brand Management. 15, 5, p. 322-329

Research output: Contribution to journalJournal articleResearchpeer-review

2004
2003

Det vand, fisken svømmer i? Relationer mellem marketing og kultur i globaliseringens tidsalder

Askegaard, S. & Kjeldgaard, D., 2003, In : Ledelse i Dag. 13, 3, p. 310-323

Research output: Contribution to journalJournal articleResearch

Fighting Culture: Mobile Phone Consumption Practices as Means of Consumer Resistance

Moisio, R. & Askegaard, S., 2003, In : Advances in Consumer Research. 5, p. 24-29

Research output: Contribution to journalJournal articleResearch

The Fire of Desire: A Multisited Inquiry into Consumer Passion

Belk, R. W., Ger, G. & Askegaard, S., 1. Dec 2003, In : Journal of Consumer Research. 30, 3, p. 326-351

Research output: Contribution to journalJournal articleResearchpeer-review

2002

The Body Consumed: Reflexivity and Cosmetic Surgery

Askegaard, S., Gertsen, M. C. & Langer, R., 2002, In : Psychology & Marketing. 19, 10, p. 793-812

Research output: Contribution to journalJournal articleResearchpeer-review

2001

Corporate Identity and Corporate Image Revisited: A Semiotic Perspective

Christensen, L. T. & Askegaard, S., 2001, In : European Journal of Marketing. 35, 4, p. 292-315

Research output: Contribution to journalJournal articleResearchpeer-review

1999

Experiential Nature of Product-Place Images: Image as a Narrative

Güliz, G., Askegaard, S. & Christensen, A., 1999, In : Advances in Consumer Research. XXVI, p. 165-169

Research output: Contribution to journalJournal articleResearchpeer-review

Food-Related Life Styles in Singapore: Preliminary Testing of a Western European Research Instrument in Southeast Asia

Askegaard, S. & Brunsø, K., 1999, In : Journal of Euromarketing. 7, 4, p. 65-86

Research output: Contribution to journalJournal articleResearchpeer-review

Lipophobia: A Transatlantic Concept?

Askegaard, S., Flemmert Jensen, A. & Holt, D. B., 1999, In : Advances in Consumer Research. XXVI, p. 331-336

Research output: Contribution to journalJournal articleResearchpeer-review

Mærkningers rolle i forbruget

Kjeldgaard, D. & Askegaard, S., 1999, In : Aktuelt Miljø.

Research output: Contribution to journalJournal articleCommunication

Malls and the Orchestration of the Shopping Experience in a Historical Perspective

Faurholt Csaba, F. & Askegaard, S., 1999, In : Advances in Consumer Research. XXVI, p. 34-40

Research output: Contribution to journalJournal articleResearchpeer-review

Marketing, the Performing Arts and Social Change: Beyond the Legitimacy Crisis

Askegaard, S., 1999, In : Consumption, Markets & Culture. 3, 1, p. 1-25

Research output: Contribution to journalJournal articleResearchpeer-review

1998

The local and the global: Exploring traits of homogeneity and heterogeneity in european food cultures

Askegaard, S. & Madsen, T. K., 1998, In : International Business Review. 7, p. 549-568 19 p.

Research output: Contribution to journalJournal articleResearchpeer-review

1997

Consumer Desire in Three Cultures: Results from Projective Research

Belk, R. W., Ger, G. & Askegaard, S., 1997, In : Advances in Consumer Research. 24, p. 24-28

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
1996

Metaphors of Consumer Desire

Belk, R. W., Ger, G. & Askegaard, S., 1996, In : Advances in Consumer Research. 23, p. 369-373

Research output: Contribution to journalJournal articleResearchpeer-review

Open Access
1993

Fødevareforbrug: Et regionernes Europa? Perspektiver for danske virksomheder

Askegaard, S. & Madsen, T. K., 1993, In : Ledelse & Erhvervsøkonomi. 4, p. 233-248 15 p.

Research output: Contribution to journalJournal articleResearchpeer-review

1991

Danske kulturbarrierers betydning for virksomhederne

Askegaard, S., Geertsen, M. C. & Madsen, T. K., 1991, In : Ledelse & Erhvervsøkonomi. 3, p. 111-122 11 p.

Research output: Contribution to journalJournal articleResearchpeer-review