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Personal profile

Research areas

  • Consumer Culture
  • Ethnic identification
  • Consumer myth making

Fingerprint Dive into the research topics where Anuja Pradhan is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

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Research Output

  • Becoming Ananya

    Pradhan, A., 2019, (Accepted/In press) In : Journal of Consumer Behaviour. 18, 4, p. 317-325

    Research output: Contribution to journalJournal articleResearchpeer-review

    Ethnic identification: Capital and distinction among second-generation British Indians

    Pradhan, A., Cocker, H. & Hogg, M. K., 10. Apr 2019, Consumer Culture Theory. Bajde, D., Kjeldgaard, D. & Belk, R. W. (eds.). Emerald Group Publishing, p. 85-101 (Research in Consumer Behavior, Vol. 20).

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

  • Social Anchoring: An alternative understanding of migrant consumers' experiences

    Pradhan, A., Cocker, H. & Hogg, M., 2019.

    Research output: Contribution to conference without publisher/journalPaperResearch

  • Tactics of Circumvention: How to Evade CCT’s Doppelgänger Brand Images as an Emerging Scholar: Round Table

    Isisag, A. & Pradhan, A., 2019.

    Research output: Contribution to conference without publisher/journalConference abstract for conferenceResearchpeer-review

    Activities

    • 3 Conference presentations
    • 2 Conference organisation or participation

    Consumer Culture Theory Conference

    Anuja Pradhan (Organizer), Anil Isisag (Organizer)
    Jul 2019

    Activity: Attending an eventConference organisation or participation

    Social Anchoring - An alternative understanding of migrants' experiences

    Anuja Pradhan (Author), Margaret K. Hogg (Co-author), Hayley Cocker (Co-author)
    2019

    Activity: Talks and presentationsConference presentations

    Tactics of Circumvention: How to Evade CCT’s Doppelgänger Brand Images as an Emerging Scholar (Round Table)

    Anil Isisag (Co-author), Anuja Pradhan (Co-author)
    2019

    Activity: Talks and presentationsConference presentations

    Consumer Culture Theory Conference

    Anuja Pradhan (Organizer), Anil Isisag (Organizer)
    2018

    Activity: Attending an eventConference organisation or participation

    Performing identity – How British Asians acquire subcultural capital, build social capital, and gain distinction through Bollywood, music and dance

    Anuja Pradhan (Author), Hayley Cocker (Co-author), Margaret K. Hogg (Co-author)
    2018

    Activity: Talks and presentationsConference presentations

    Prizes

    Fulgoni PhD Scholarship

    Anuja Pradhan (Recipient), 2015

    Prize: Prizes, scholarships, distinctions

    Teaching & Supervision

    Global Consumer Cultures

    Alev Kuruoglu & Anuja Pradhan

    01/03/2020 → …

    Course: Teaching