Skip to main navigation Skip to search Skip to main content

Same, But Different? Comparing the Effectiveness of Hotel Reviews in the Contexts of Facebook, Travel Communities and Tripadvisor

  • Chris Horbel (Speaker)
  • Bastian Popp (Other)
  • Herbert Woratschek (Other)

    Activity: Talks and presentationsConference presentations

    Period25. May 2016
    Event title45th Annual European Marketing Academy Conference: Marketing in the age of data
    Event typeConference
    LocationOslo, NorwayShow on map