On the Importance of Being Earnest in Cross-Cultural Management: Why Hofstede's approach to cross-cultural management only pleases specific management cultures

Activity: Talks and presentations › Guest lectures, external teaching and course activities at other universities

Description

A discussion with Professor Brendan McSweeney on the theme of cross-cultural management with a particular focus on the points of rejection of Hofstede's dimensions
Period6. Nov 2013
Event titleAgainst Reductionism in Cross-cultural management
Event typeConference
LocationLondon, United KingdomShow on map
Degree of RecognitionInternational

Keywords

  • Cross Cultural Management
  • Cross Cultural Communication
  • Management
  • Communication
  • Marekting
  • Sociology of Culture