Abstract
The selection of partners for 'export entry modes' is a complex decison. The article suggests a screening model for selecting the most attractive partner for a specific international market
Bidragets oversatte titel | The International Markets of the Company |
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Originalsprog | Dansk |
Tidsskrift | PLUK |
Vol/bind | 2010 |
Udgave nummer | Oktober |
Sider (fra-til) | 1-6 |
Antal sider | 6 |
ISSN | 1398-0548 |
Status | Udgivet - okt. 2010 |