Variety-Seeking Behavior and Recommendations

Empirical Findings and Consequences for the Management of the Service Profit Chain

Herbert Woratschek, Chris Horbel

Publikation: Bidrag til tidsskriftKonferenceartikelForskningpeer review

OriginalsprogEngelsk
TidsskriftEuropean Advances in Consumer Research
Vol/bind6
StatusUdgivet - 2003

Citer dette

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Variety-Seeking Behavior and Recommendations : Empirical Findings and Consequences for the Management of the Service Profit Chain. / Woratschek, Herbert; Horbel, Chris.

I: European Advances in Consumer Research, Bind 6, 2003.

Publikation: Bidrag til tidsskriftKonferenceartikelForskningpeer review

TY - GEN

T1 - Variety-Seeking Behavior and Recommendations

T2 - Empirical Findings and Consequences for the Management of the Service Profit Chain

AU - Woratschek, Herbert

AU - Horbel, Chris

PY - 2003

Y1 - 2003

M3 - Conference article

VL - 6

JO - European Advances in Consumer Research

JF - European Advances in Consumer Research

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