The role of personality and culture in the formation of consumption-based emotions and satisfaction

Kurt Matzler, Rita Faullant, Todd A. Mooradian

Publikation: Konferencebidrag uden forlag/tidsskrift › Paper › Forskning › peer review

Originalsprog	Engelsk
Publikationsdato	2008
Status	Udgivet - 2008
Udgivet eksternt	Ja
Begivenhed	37th Annual Conference of the European Marketing Academy - Brighton, Storbritannien Varighed: 27. maj 2008 → 30. maj 2008

Konference	37th Annual Conference of the European Marketing Academy
Land/Område	Storbritannien
By	Brighton
Periode	27/05/2008 → 30/05/2008

SDU link

@conference{faf2765d525b4c7c96728b62dd40a4bd,

title = "The role of personality and culture in the formation of consumption-based emotions and satisfaction",

author = "Kurt Matzler and Rita Faullant and Mooradian, {Todd A.}",

year = "2008",

language = "English",

note = "37th Annual Conference of the European Marketing Academy, EMAC ; Conference date: 27-05-2008 Through 30-05-2008",

}