The Organizational Set-up of Global Account Management (GAM) – Two case studies

Publikation: Bidrag til bog/antologi/rapport/konference-proceedingKonferencebidrag i proceedingsForskningpeer review

OriginalsprogEngelsk
TitelIn Proceedings, Marketing in a Changing World, Chicago, MMA-Conference, Chicago
Publikationsdato2004
Sider110-118
StatusUdgivet - 2004
BegivenhedMMA-Conference - Chicago
Varighed: 24. aug. 2010 → …

Konference

KonferenceMMA-Conference
ByChicago
Periode24/08/2010 → …

Citer dette

Hollensen, S. (2004). The Organizational Set-up of Global Account Management (GAM) – Two case studies. I In Proceedings, Marketing in a Changing World, Chicago, MMA-Conference, Chicago (s. 110-118)
Hollensen, Svend. / The Organizational Set-up of Global Account Management (GAM) – Two case studies. In Proceedings, Marketing in a Changing World, Chicago, MMA-Conference, Chicago. 2004. s. 110-118
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Hollensen, S 2004, The Organizational Set-up of Global Account Management (GAM) – Two case studies. i In Proceedings, Marketing in a Changing World, Chicago, MMA-Conference, Chicago. s. 110-118, MMA-Conference, Chicago, 24/08/2010.

The Organizational Set-up of Global Account Management (GAM) – Two case studies. / Hollensen, Svend.

In Proceedings, Marketing in a Changing World, Chicago, MMA-Conference, Chicago. 2004. s. 110-118.

Publikation: Bidrag til bog/antologi/rapport/konference-proceedingKonferencebidrag i proceedingsForskningpeer review

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Hollensen S. The Organizational Set-up of Global Account Management (GAM) – Two case studies. I In Proceedings, Marketing in a Changing World, Chicago, MMA-Conference, Chicago. 2004. s. 110-118