The Emergence of the Posthuman Consumer and the Fusion of the Virtual and the Real: A critical analysis of Sony's ad for memory stick

Alladi Venkatesh, Eminegul Karababa, Guliz Ger

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

OriginalsprogEngelsk
TidsskriftAdvances in Consumer Research
Vol/bind29
Sider (fra-til)446-452
ISSN0098-9258
StatusUdgivet - 2002

Bibliografisk note

Advances in Consumer Research, Susan Broniarczyk and Kent Nakamoto (eds.), Provo, UT: Association for Consumer Research, 2002

Citationsformater