The paper examines the distinctive characteristics of product innovation and commercialization in Lean Global Start-up (LGS) – new technology firms which have adopted a lean and global path from or near to their inception. It suggests an uncertainty vs risk framework which allows integrating two research streams – Born Global (BG) firms and lean start-ups. In addition to its integrative theoretical value, the paper offers insights for lean start-up managers dealing with the challenges of a global start.
|Konference||22nd Innovation and Product Development Management Conference|
|Lokation||Copenhagen Business School|
|Periode||14/06/2015 → 16/06/2015|
|Navn||International Product Development Management Conference|