"Once the club, always the club!": Football Fans as Brand Communities?

Herbert Woratschek, Chris Horbel, Bastian Popp

Publikation: Konferencebidrag uden forlag/tidsskriftKonferenceabstrakt til konferenceForskningpeer review

OriginalsprogEngelsk
Publikationsdato2008
StatusUdgivet - 2008
BegivenhedAnnual Conference of the European Association for Sport Management - Heidelberg, Tyskland
Varighed: 10. sep. 200813. sep. 2008
Konferencens nummer: 16

Konference

KonferenceAnnual Conference of the European Association for Sport Management
Nummer16
Land/OmrådeTyskland
ByHeidelberg
Periode10/09/200813/09/2008

Citationsformater