Management von Innovationen

Hintergrund und Status quo des Innovationsmanagements im Mittelstand

Alexander Brem, Oliver Vollrath

Publikation: Bidrag til bog/antologi/rapport/konference-proceedingBidrag til bog/antologiForskningpeer review

Resumé

Innovation management is seen as one of the most important areas for the long term success of companies. Against this background, this paper analyzes the differences between distinct types of corporations, namely small and mediums sized companies as well as major enterprises, regarding their approaches to the management of inno-vation. Based on a sample of 137 companies, the results indicate that there are major differences in the innovation management approaches of these different kinds of companies. Whereas big companies tend to have a sophisticated and professional innovation management in terms of processes and tools, they typically struggle with their innovation culture. On the contrary, small and medium sized enterprises char-acteristically show a lack of professionalism, but a high level of positive innovation culture. Finally, our results indicate that there must be the right mix between profes-sionalism and intuitivism, based on the different industry specifications.
OriginalsprogTysk
TitelBWL im Mittelstand : Grundlagen - Besonderheiten - Entwicklungen
RedaktørerWolfgang Becker, Patrick Ulrich
Udgivelses stedStuttgart
ForlagKohlhammer Verlag
Publikationsdato2015
Sider80-105
Kapitel1.2.3
ISBN (Trykt)978-3-17-021904-5
ISBN (Elektronisk)978-3-17-028646-7, 978-3-17-023603-5, 978-3-17-023604-2
StatusUdgivet - 2015

Fingeraftryk

Management of innovation
Small and medium-sized enterprises
Innovation management
Innovation culture
Professionalism
Industry
Small and medium-sized companies

Citer dette

Brem, A., & Vollrath, O. (2015). Management von Innovationen: Hintergrund und Status quo des Innovationsmanagements im Mittelstand. I W. Becker, & P. Ulrich (red.), BWL im Mittelstand: Grundlagen - Besonderheiten - Entwicklungen (s. 80-105). Stuttgart: Kohlhammer Verlag.
Brem, Alexander ; Vollrath, Oliver . / Management von Innovationen : Hintergrund und Status quo des Innovationsmanagements im Mittelstand. BWL im Mittelstand: Grundlagen - Besonderheiten - Entwicklungen. red. / Wolfgang Becker ; Patrick Ulrich. Stuttgart : Kohlhammer Verlag, 2015. s. 80-105
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Brem, A & Vollrath, O 2015, Management von Innovationen: Hintergrund und Status quo des Innovationsmanagements im Mittelstand. i W Becker & P Ulrich (red), BWL im Mittelstand: Grundlagen - Besonderheiten - Entwicklungen. Kohlhammer Verlag, Stuttgart, s. 80-105.

Management von Innovationen : Hintergrund und Status quo des Innovationsmanagements im Mittelstand. / Brem, Alexander; Vollrath, Oliver .

BWL im Mittelstand: Grundlagen - Besonderheiten - Entwicklungen. red. / Wolfgang Becker; Patrick Ulrich. Stuttgart : Kohlhammer Verlag, 2015. s. 80-105.

Publikation: Bidrag til bog/antologi/rapport/konference-proceedingBidrag til bog/antologiForskningpeer review

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Brem A, Vollrath O. Management von Innovationen: Hintergrund und Status quo des Innovationsmanagements im Mittelstand. I Becker W, Ulrich P, red., BWL im Mittelstand: Grundlagen - Besonderheiten - Entwicklungen. Stuttgart: Kohlhammer Verlag. 2015. s. 80-105