Low attention advertising processing in B2B markets

Morten Bach Jensen, Anna Lund Jepsen

Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › peer review

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Originalsprog	Engelsk
Tidsskrift	Journal of Business and Industrial Marketing
Vol/bind	22
Udgave nummer	5
Sider (fra-til)	342-348
ISSN	0885-8624
DOI	https://doi.org/10.1108/08858620710773477
Status	Udgivet - 2007

Dokumenter og links

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title = "Low attention advertising processing in B2B markets",

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AU - Jepsen, Anna Lund

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