Game analytics for Games User Research

Anders Drachen; Shawn Connor

doi:10.1093/oso/9780198794844.003.0019

Game analytics for Games User Research

Anders Drachen^*, Shawn Connor

^*Kontaktforfatter

SDU Metaverse Lab

Publikation: Kapitel i bog/rapport/konference-proceeding › Kapitel i bog › Forskning › peer review

Abstract

Game analytics (GA) provides new ways to conduct user research, counteracting some of the weaknesses of traditional approaches while retaining essential compatibility with the methodologies of Games User Research (GUR). This chapter provides an overview of what GA is and how it fits within the daily operations of game development across studio sizes, with an emphasis on the intersection with GUR and the synergies that can be leveraged across analytics and user research.

Originalsprog	Engelsk
Titel	Games User Research
Redaktører	Anders Drachen, Pejman Mirza-Babaei, Lennart Nacke
Forlag	Oxford University Press
Publikationsdato	22. mar. 2018
Sider	333-353
ISBN (Trykt)	9780198794844
DOI	https://doi.org/10.1093/oso/9780198794844.003.0019
Status	Udgivet - 22. mar. 2018

Bibliografisk note

Publisher Copyright:
© Oxford University Press 2018. All rights reserved.

Dokumenter og links

10.1093/oso/9780198794844.003.0019

SDU link

Tjek adgangen til materialet i Syddansk Universitetsbiblioteks søgemaskine

Citationsformater

@inbook{a693cabce952412bbf0826e41884ac8c,

title = "Game analytics for Games User Research",

abstract = "Game analytics (GA) provides new ways to conduct user research, counteracting some of the weaknesses of traditional approaches while retaining essential compatibility with the methodologies of Games User Research (GUR). This chapter provides an overview of what GA is and how it fits within the daily operations of game development across studio sizes, with an emphasis on the intersection with GUR and the synergies that can be leveraged across analytics and user research.",

keywords = "Behavioural Analysis, Game Analytics, Game development, Games User Research, Machine Learning, Maturity Models, Monetization, Play Experience, Playtesting, Telemetry, User Experience, User testing",

author = "Anders Drachen and Shawn Connor",

year = "2018",

month = mar,

day = "22",

doi = "10.1093/oso/9780198794844.003.0019",

language = "English",

isbn = "9780198794844",

pages = "333--353",

editor = "Anders Drachen and Pejman Mirza-Babaei and Lennart Nacke",

booktitle = "Games User Research",

publisher = "Oxford University Press",

address = "United Kingdom",

}

TY - CHAP

T1 - Game analytics for Games User Research

AU - Drachen, Anders

AU - Connor, Shawn

PY - 2018/3/22

Y1 - 2018/3/22

N2 - Game analytics (GA) provides new ways to conduct user research, counteracting some of the weaknesses of traditional approaches while retaining essential compatibility with the methodologies of Games User Research (GUR). This chapter provides an overview of what GA is and how it fits within the daily operations of game development across studio sizes, with an emphasis on the intersection with GUR and the synergies that can be leveraged across analytics and user research.

AB - Game analytics (GA) provides new ways to conduct user research, counteracting some of the weaknesses of traditional approaches while retaining essential compatibility with the methodologies of Games User Research (GUR). This chapter provides an overview of what GA is and how it fits within the daily operations of game development across studio sizes, with an emphasis on the intersection with GUR and the synergies that can be leveraged across analytics and user research.

KW - Behavioural Analysis

KW - Game Analytics

KW - Game development

KW - Games User Research

KW - Machine Learning

KW - Maturity Models

KW - Monetization

KW - Play Experience

KW - Playtesting

KW - Telemetry

KW - User Experience

KW - User testing

U2 - 10.1093/oso/9780198794844.003.0019

DO - 10.1093/oso/9780198794844.003.0019

M3 - Book chapter

AN - SCOPUS:85052508243

SN - 9780198794844

SP - 333

EP - 353

BT - Games User Research

A2 - Drachen, Anders

A2 - Mirza-Babaei, Pejman

A2 - Nacke, Lennart

PB - Oxford University Press

ER -

Game analytics for Games User Research

Abstract

Bibliografisk note

Dokumenter og links

SDU link

Fingeraftryk

Citationsformater