Drivers and Contextual Barriers of Radical Technology Adoption in Organizations: Example of the Mexican Footwear Industry

Desiree Ukobitz; Rita Faullant

Drivers and Contextual Barriers of Radical Technology Adoption in Organizations: Example of the Mexican Footwear Industry

Institut for Virksomhedsledelse (IVL)

University of Klagenfurt

Publikation: Kapitel i bog/rapport/konference-proceeding › Konferenceabstrakt i proceedings › Forskning › peer review

Originalsprog	Engelsk
Titel	2019 AMA Winter Academic Conference : Understanding Complexity, Transforming the Marketplace
Redaktører	Son K. Lam, Markus Giesler, Xueming Luo
Vol/bind	30
Forlag	American Marketing Association
Publikationsdato	2019
Sider	ICC-22-ICC-23
Status	Udgivet - 2019
Begivenhed	2019 AMA Winter Academic Conference: Understanding Complexity, Transforming the Marketplace - Austin, USA Varighed: 22. feb. 2019 → 24. feb. 2019

Konference

Konference	2019 AMA Winter Academic Conference
Land/Område	USA
By	Austin
Periode	22/02/2019 → 24/02/2019

Dokumenter og links

https://www.ama.org/wp-content/uploads/2019/02/2019-AMA-Winter-Academic-Conference.pdfLicens: Ikke-specificeret

Drivers and Contextual Barriers of Radical Technology Adoption in Organizations: Example of the Mexican Footwear Industry
Desiree Ukobitz (Oplægsholder) & Rita Faullant (Oplægsholder)
24. feb. 2019
Aktivitet: Foredrag og mundtlige bidrag › Konferenceoplæg

Citationsformater

Ukobitz, D., & Faullant, R. (2019). Drivers and Contextual Barriers of Radical Technology Adoption in Organizations: Example of the Mexican Footwear Industry. I S. K. Lam, M. Giesler, & X. Luo (red.), 2019 AMA Winter Academic Conference: Understanding Complexity, Transforming the Marketplace (Bind 30, s. ICC-22-ICC-23). American Marketing Association. https://www.ama.org/wp-content/uploads/2019/02/2019-AMA-Winter-Academic-Conference.pdf

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title = "Drivers and Contextual Barriers of Radical Technology Adoption in Organizations: Example of the Mexican Footwear Industry",

author = "Desiree Ukobitz and Rita Faullant",

year = "2019",

language = "English",

volume = "30",

pages = "ICC--22--ICC--23",

editor = "Lam, {Son K.} and Markus Giesler and Xueming Luo",

booktitle = "2019 AMA Winter Academic Conference",

publisher = "American Marketing Association",

note = "2019 AMA Winter Academic Conference : Understanding Complexity, Transforming the Marketplace ; Conference date: 22-02-2019 Through 24-02-2019",

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Ukobitz, D & Faullant, R 2019, Drivers and Contextual Barriers of Radical Technology Adoption in Organizations: Example of the Mexican Footwear Industry. i SK Lam, M Giesler & X Luo (red), 2019 AMA Winter Academic Conference: Understanding Complexity, Transforming the Marketplace. bind 30, American Marketing Association, s. ICC-22-ICC-23, 2019 AMA Winter Academic Conference, Austin, USA, 22/02/2019. <https://www.ama.org/wp-content/uploads/2019/02/2019-AMA-Winter-Academic-Conference.pdf>

Drivers and Contextual Barriers of Radical Technology Adoption in Organizations: Example of the Mexican Footwear Industry. / Ukobitz, Desiree; Faullant, Rita.

2019 AMA Winter Academic Conference: Understanding Complexity, Transforming the Marketplace. red. / Son K. Lam; Markus Giesler; Xueming Luo. Bind 30 American Marketing Association, 2019. s. ICC-22-ICC-23.

Publikation: Kapitel i bog/rapport/konference-proceeding › Konferenceabstrakt i proceedings › Forskning › peer review

TY - ABST

T1 - Drivers and Contextual Barriers of Radical Technology Adoption in Organizations: Example of the Mexican Footwear Industry

AU - Ukobitz, Desiree

AU - Faullant, Rita

PY - 2019

Y1 - 2019

M3 - Conference abstract in proceedings

VL - 30

SP - ICC-22-ICC-23

BT - 2019 AMA Winter Academic Conference

A2 - Lam, Son K.

A2 - Giesler, Markus

A2 - Luo, Xueming

PB - American Marketing Association

T2 - 2019 AMA Winter Academic Conference

Y2 - 22 February 2019 through 24 February 2019

ER -

Drivers and Contextual Barriers of Radical Technology Adoption in Organizations: Example of the Mexican Footwear Industry

Konference

Dokumenter og links

Relaterede Aktiviteter

Drivers and Contextual Barriers of Radical Technology Adoption in Organizations: Example of the Mexican Footwear Industry

Citationsformater