Developing an instrument for monitoring family buying behaviour: A pretest in Germany

Bidragets oversatte titel: Developing an instrument for monitoring family buying behaviour: A pretest in Germany

Helle Alsted Korstgård, Lone Bredahl, Klaus G. Grunert

Publikation: Kapitel i bog/rapport/konference-proceedingKonferencebidrag i proceedingsForskning

Bidragets oversatte titelDeveloping an instrument for monitoring family buying behaviour: A pretest in Germany
OriginalsprogEngelsk
TitelProceedings
Antal sider4
Publikationsdato1997
Siders. 1821-1824
StatusUdgivet - 1997
Udgivet eksterntJa

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