Corporate branding, identity, image and reputation (COBIIR)

T. C. Melewar, Bang Nguyen, Temi Abimbola

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

OriginalsprogEngelsk
TidsskriftMarketing Intelligence & Planning
Vol/bind31
Udgave nummer5
Sider (fra-til)451-455
Antal sider5
ISSN0263-4503
DOI
StatusUdgivet - 26. jul. 2013
Udgivet eksterntJa

Citer dette

Melewar, T. C. ; Nguyen, Bang ; Abimbola, Temi. / Corporate branding, identity, image and reputation (COBIIR). I: Marketing Intelligence & Planning. 2013 ; Bind 31, Nr. 5. s. 451-455.
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Corporate branding, identity, image and reputation (COBIIR). / Melewar, T. C.; Nguyen, Bang; Abimbola, Temi.

I: Marketing Intelligence & Planning, Bind 31, Nr. 5, 26.07.2013, s. 451-455.

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

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