Are Variety-Seekers Bad Customers? An Analysis of the Role of Recommendations in the Service Profit Chain

Chris Horbel, Herbert Woratschek

Publikation: Konferencebidrag uden forlag/tidsskriftKonferenceabstrakt til konferenceForskningpeer review

OriginalsprogEngelsk
Publikationsdato2003
StatusUdgivet - 2003
BegivenhedInternational Colloquium in Relationship Marketing - Cheltenham, Storbritannien
Varighed: 15. sep. 200317. sep. 2003
Konferencens nummer: 11

Konference

KonferenceInternational Colloquium in Relationship Marketing
Nummer11
LandStorbritannien
ByCheltenham
Periode15/09/200317/09/2003

Citationsformater