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20092019
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Publikationer 2009 2018

Filtrer
Tidsskriftartikel
2018
39 Downloads (Pure)

Focusing ethnography: Theory and recommendations for effectively combining video and ethnographic research

Woermann, N., 24. mar. 2018, I : Journal of Marketing Management. 34, 5-6, s. 459-483

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

Åben adgang
Fil
Ethnography
Schools of thought
Practice theory
Theory building
Language
2017
131 Downloads (Pure)

Back to the roots! Methodological situationalism and the postmodern lesson for studying tribes, practices, and assemblages

Woermann, N., 2017, I : Marketing Theory. 17, 2, s. 149-163

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

Fil
Tribes
Critical theory
Consumer theory
Marketing theory
Resorts
2015

Timeflow: How Consumption Practices Shape Consumers' Temporal Experiences

Woermann, N. & Rokka, J., apr. 2015, I : Journal of Consumer Research. 41, 6, s. 1486-1508

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

experience
boredom
ethnography
ability
Consumption experience
2012

On the Slope Is on the Screen: Prosumption, Social Media Practices, and Scopic Systems in the Freeskiing Subculture

Woermann, N., 2012, I : American Behavioral Scientist. 56, 4, s. 618-640 22 s.

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review