Kipnis, E., Pullig, C., Demangeot, C., Galalae, C.,
Emontspool, J., Ybarra, O. & Rios, K.,
2020,
Enlightened Marketing in Challenging Times: Proceedings of the 2019 AMS World Marketing Congress (WMC). Pantoja, F., Wu, S. & Krey, N. (red.).
Springer,
s. 297-298 (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).
Publikation: Kapitel i bog/rapport/konference-proceeding › Konferenceabstrakt i proceedings › Forskning › peer review