• Campusvej 55

    5230 Odense M

    Danmark

1992 …2021
Hvis du har foretaget ændringer i Pure, vil de snart blive vist her.

Personlig profil

Forskningsområde


General Research Interests:

  • Kundetilfredshed og loyalitet
  • Forbrugernes køb på internettet
  • Social media marketing
  • Tourisme og turisme marketing
  • Rejsemotivationer and adfærd
  • Destinations markedsføring

Forskningsinformation

 

 

 

CV

Jan Møller Jensen
Associate Professor, Ph.D.
Department of Marketing & Management
University of Southern Denmark
Campusvej 55, DK-5230 Odense M, Denmark
Phone: +4565503241
Fax: +4566155129
Email: jmj@sam.sdu.dk

Personal Data:
Born February 20, 1959 in Odense, Denmark
Married to Jette S. Jensen. One daughter, Jane, born 1984
Address: Kallerupvej 37, DK-5230 Odense M, Denmark.
Education:
1982: Bachelor's Degree (Business Administration), Odense University
1985: Master's Degree in Marketing, Odense University
1990: Ph.D (Business Administration), Odense University

Previous Positions:
1984-1985: Adviser at Stryhn Advertising & Marketing
1986-1987: Visiting Scholar at Fuqua School of Business, Duke University, N.C. U.S.A.
Current Position:
Associate Professor of Marketing,
Department of Marketing and Management, University of Southern Denmark,
Campusvej 55, DK-5230 Odense M, Denmark
Phone : (+45) 66 15 86 00 - 3241
Fax: (+45) 66 15 51 29
E-mail: jmj@sam.sdu.dk

As an expert in survey research I am frequently invited to contribute as consultant in designing and validating survey studies for university colleagues and for public and private organisations.

Teaching Interests:
• Marketing
• Consumer Behaviour
• Quantitative Research Methods
• Survey Research


Primary Research Interests:
My primary research interests are in the field of Customer Loyalty, Online Consumer Behaviour and Tourism and most of my research is carried out using a quantitative approach with questionnaires as data collection instrument. I am currently working on the following research projects:

• Tourists use of the Internet before, during and after the consumption of holiday tourism products
• Tourism and social media
• The role of personality traits in tourists’ choice of destination and travel type
• Customer loyalty on the grocery market during the financial crisis
• Buyer-Supplier relations in SME’s

List of Selected Publications

Andersen, L. P., & Jensen, J. M. (2013). Experiential Dimensions of TV-Advertising. Paper presented at International Conference On Research In Advertising, Zagreb, Kroatien.

Jensen, J. M., & Hjalager, A-M. (2013). The role of demographics and travel motivation in travellers’ use of the Internet before, during, and after a trip. International Journal of Tourism Policy, Vol. 5(No. 1/2), 34-58

Hjalager, A-M & Jensen, JM 2012, 'A typology of travellers based on their propensity to go online before, during and after the trip'. M Fuchs, F Ricci & L Cantoni (red), i: Information and Communication Technologies in Tourism . Springer, Wien, s. 96.

Jensen, JM & Hansen, T 2012, 'Brands vs private Labels in the Grocery Market: Has the Financial Crisis Rocked the Consumer Loyalty Boat?, in Book of Abstracts, 19th Recent Advances in Retailing & Services Science Conference, 09-12 July 2012, Vienna, Austria' 19th Recent Advances in Retailing & Services Science Conference, Vienna, Østrig

Servais, P & Jensen, JM 2012, 'Buyer-Seller relationships in a period of recession: The role of satisfaction in repeat patronage and the propensity to initiate price negotiation' Innovative Marketing, vol 8, nr. 4, s. 18-29.

Servais, P & Jensen, JM 2012, 'Buyer-supplier relationships in a period of recession: The role of satisfaction in repeat patronage and the propensity to initiate price negotiation' Innovative Marketing, vol 8, nr. 4.

Jensen, JM 2012, 'Shopping orientation and online travel shopping: the role of travel experience' International Journal of Tourism Research, vol 14, nr. 1, s. 56-70.

Jensen, JM & Hjalager, A-M 2012, 'The role of demographics and travel motivation in travellers’ use of the Internet before, during, and after a trip' International Journal of Tourism Policy.

Rasmussen, ES, Jensen, JM & Servais, P 2011, '"The impact of internationalisation on small firms’ choice of location and propensity for relocation"' Journal of Small Business and Enterprise Development, vol 18, nr. 3, s. 457-474.

Jensen, JM 2011, 'Consumer loyalty on the grocery product market: An empirical application of Dick and Basu's framework' Journal of Consumer Marketing, vol 28, nr. 5, s. 333-343.

Eriksen, L & Jensen, JM 2011, 'Reflexology Clients in Sweden: A Nordic survey' Journal of Traditional Chinese Medicine - English Edition, vol 31, nr. Supplement, s. 31-32.

Jensen, JM 2011, 'The relationships between socio-demographic variables, travel motivations and subsequent choice of vacation'. i: Proceedings for the 2nd International Conference on Economics, Business and Management - ICEBM 2011 . vol. 22, Singapore, s. 37-44.

Jensen, JM 2011, 'TRAVELERS’ USE OF ONLINE RESOURCES FOR COLLECTING AND SHARING TRAVEL RELATED INFORMATION: The role of travel motivation' Proceedings for the 1st International Conference on Emerging Research Paradigms in Business and Social Science , vol Vol. 1.

Hansen, T, Jensen, JM & Solgaard, HS 2011, 'When Supermarket Consumers Get Stocked in the Middle' International Journal of Retail and Distribution Management, vol 39, nr. 11, s. 836-850.

Jensen, JM & Servais, P 2009, Aabenraa som erhvervskommune: en virksomhedsundersøgelse. Syddansk Universitet. Institut for Marketing og Management.

Jensen, JM & Knudsen, T 2009, ANALYSE AF SPØRGESKEMADATA MED SPSS: TEORI, ANVENDELSE OG PRAKSIS. 2 udg, Syddansk Universitetsforlag.

Freytag, PV, Jensen, JM, Jørgensen, N & Madsen, TK 2009, Marketing: En introduktion. vol. 1, 4 udg, Syddansk Universitetsforlag, Odense.

Hansen, T & Jensen, JM 2009, 'Shopping orientation and online clothing purchases: the role of gender and purchase situation' European Journal of Marketing, vol 43, nr. 9/10, s. 1154-1170.

Servais, P, Rasmussen, ES & Jensen, JM 2009, 'The Location of the SME's and the impact on their internationalisation'. i: Ikke angivet. The Academy of International Business (AIB), s. 1.

Jensen, JM 2009, 'Travellers' Intentions to Purchase Travel Products Online: The Role of Shopping Orientation'. Á Matias, P Nijkamp & M Sarmento (red), i: Advances in Tourism Economics: New Developments. Physica-Verlag Rudolf Liebig GmbH, Heidelberg, s. 203-215.

Jensen, JM 2008, 'An empirical investigation of the relationships between hygiene factors, motivators, satisfaction, and response among visitors to zoos and aquaria' Tourism Review International, vol 11, s. 307-316.

Jensen, JM & Petterson, M 2008, Arbejdsgivernes erfaringer med HD-uddannelsen. Center of Market Economics, Copenhagen Busienss School, Frederiksberg. Center of Market Economics, CBS, nr. 45

Jensen, JM 2008, 'Internet users' intention to purchase travel products online: An empirical investigation of motivating factors and barriers' Paper fremlagt ved International conference: Advances in Tourism Economics, Vila Nova de Santo André, Portugal, April 2007, Vila Nova de Santo André, Portugal, 13-04-07 - 14-04-07,

Jensen, JM, Servais, P & Rasmussen, ES 2008, 'Location and internationalization: Are international firms just as sticky as local firms?'. J Larimo (red.), i: Proceedings of the University of Vaasa: reports 148. Vaasan yliopisto, s. 71-89.

Jensen, JM & Servais, P 2008, Odense som erhvervsby: - en opfølgning på 2005 undersøgelsen.

Madsen, TK & Jensen, JM 2008, Odenseanske virksomheders profil, vilkår og synspunkter. Udviklingsforum Odense, Odense.

Jensen, JM & Servais, P 2008, Virksomhedernes tilfredshed med deres hjemkommune: - en opfølgning på 2005 undersøgelsen. Syddansk Universitet.

Jensen, JM & Eriksen, L 2008, 'Zonterapeuters klienter: Sverige'. i: Zonterapeuters klienter: Sverige. Kroppsteraputernas Yrkesförbund, Svenska Fotzonterapi Reflexologi Förbundet og Forenede Danske Zoneterapeuter, Sverige.

Jensen, JM 2007, 'Markedsføring til turister bør målrettes' Fynske MedierBusiness Fyn.

Jensen, JM, Servais, P & Rasmussen, ES 2007, 'An Examination of International Firms' Intentions to Relocate: A Loyalty Approach' Paper fremlagt ved The 33rd EIBA conference, Catania, Italien, 13-12-07 - 15-12-07,

Jensen, JM 2007, 'The Relationships between, Hygiene Factors, Motivators, Satisfaction and Response among Visitors to Zoos and Aquaria' Tourism Review International, vol 11, nr. 3, s. 307-316.

Hansen, T & Jensen, JM 2007, 'Understanding consumers' political voting decisions: A Theory of Planned Behavior Approach' Innovative Marketing, vol 3, nr. 4.

Jensen, JM & Hansen, T 2006, 'An Empirical Examination of Brand Loyalty' Journal of Product and Brand Management, vol 15, nr. 7, s. 442-449.

Jensen, JM & Knudsen, T 2006, Analyse af Spørgeskemadata med SPSS. Teori, Anvendelse og Praksis. 1 udg, Syddansk Universitetsforlag, Odense.

Jensen, JM 2006, Nationality-Based Market Segmentation of Tourists, in Nicolas Papadopoulos. vol. 1, Contemporary Issues in Tourism: Perspectives and Challenges.

Jensen, JM 2006, 'Segmenting European Tourists by Nationality: An Investigation of Visitors to Attractions on the Danish Island of Funen' Scandinavian Journal of Hospitality and Tourism, vol 6, nr. 3, s. 248-264.

Jensen, JM & Servais, P 2006 'Virksomheders lokalisering - en oversigtsrapport' 1 udg, Syddansk Universitet. Center for Entreprenørskab og Småvirksomhedsforskning, s. -.

Eriksen, L & Jensen, JM 2006, Zoneterapeuters klienter. <Forlag uden navn>.

Jensen, JM, Freytag, PV, Jørgensen, N & Madsen, TK 2005, Marketing: en introduktion. Syddansk Universitetsforlag.

Jensen, JM & Hansen, T 2005, 'Understanding Consumers' Political Voting Decisions: A Theory of Planned Behaviour Approach'. i: Best Papers Proceedings of the 8th International Forum on The Sciences. s. 24-25.

Jensen, JM & Hansen, T 2004, 'An Empirical Investigation on an Extended Model of Brand Loyalty: LISREL Results from a Danish Survey'. H Timmermanns (red.), i: Proceedings of the 11th Recent Advances in Retailing & Services Science Conference. s. 91-91.

Jensen, JM 2004, 'Evaluating Dick and Basu’s Typology of Loyalty: Results from a Danish Survey'. H Timmermanns (red.), i: Proceedings of the 11th Recent Advances in Retailing & Services Science Conference. s. 90-90.

Jensen, JM, Hansen, T & Solgaard, HS 2004, 'Predicting Online Grocery Buying Intention: A Comparison of the Theory of Reasoned Action and the Theory of Planned Behavior' International Journal of Information Management, vol 24, nr. 6, s. 539-550.

Jensen, JM 2004, 'The application of Hertzberg’s two-factor theory to the realm of tourist attractions'. KA Smith & C Schott (red), i: Proceedings of the New Zealand Tourism and Hospitality Research Confererence. s. 180-190.

Jensen, JM, Hansen, T & Solgaard, HS 2003, 'Consumer Online Buying Intention: A TRA versus TPB Approach' Working Paper, Department of Marketing, Copenhagen Business School.

Jensen, JM & Solgaard, HS 2003, 'Grenaa Foods A/S'. F Cumberland (red.), i: Marketing casesamling - informationssøgninger, internationale cases, danske cases. Samfundslitteratur, København, s. 251-260.

Jensen, JM, Hansen, T & Solgaard, HS 2003, 'Predicting Online Grocery Buying Intention: A Comparison of the Theory of Reasoned Action and the Theory of Planned Behavior'. i: 12th Conference of the EAERCD European Association of Education and Research in Commercial Distribution, ESCP-EAP, Paris, 2.-4. juli 2003.

Jensen, JM & Hansen, T 2003, 'Understanding Consumer Online Buying Intention: A Conceptual Model Tested on Five Product Categories'. C Veloutsou (red.), i: Communicating with Customers: Trends and Developments. Atiner, s. 117-130.

Møller Jensen, J & Hansen, T 2002, 'Consumer Adoption of Online Buying. LISREL Results from two Danish Surveys YYYY No org found YYY'. i: The fifth Etienne Thil Conference. France: La Rochelle, 2002. s. 26-27.

Servais, P & Møller Jensen, J 2001, 'Danske SMV=ers udenlandske indkøb YYYY No org found YYY'. K Red. Pedersen & J Strandskov (red), i: International Business. Børsen Forum A/S, København.

Servais, P & Jensen, JM 2001, 'The Internationalization of Industrial Purchasing: The Example of Small Danish Manufactures'. CA Axinn & P Matthyssens (red), i: Reassessing The Internationalization of the Firm. Elsevier Science, Oxford, s. 227-254. Advances in International Marketing, vol. 11

Fingeraftryk Fingeraftryk er baseret på at anvende teksten fra personernes videnskabelige dokumenter til at skabe et indeks med vægtede emneordskoncepter, som definerer de vigtigste emner for hver enkelt forsker.

travel Samfundsvidenskab
online survey Samfundsvidenskab
factor analysis Geo- og miljøvidenskab
beach Geo- og miljøvidenskab
experience Samfundsvidenskab
Web sites Erhverv og økonomi
Initial trust Erhverv og økonomi
Cross-national comparison Erhverv og økonomi

Netværk Nyligt eksternt samarbejde på landeniveau. Dyk ned i detaljerne ved at klikke på punkterne.

Publikationer 1992 2019

26 Downloads (Pure)

Travel motivations of first-time, repeat, and serial backpackers

Jensen, J. M. & Hjalager, A-M., okt. 2019, I : Tourism and Hospitality Research. 19, 4, s. 465-477

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

Åben adgang
Fil
travel
online survey
factor analysis
beach
experience
22 Downloads (Pure)

A cross-national comparison of Millennial consumers’ initial trust towards an e-travel website

Jensen, J. M. & Wagner, C., 2018, I : Marketing Intelligence & Planning. 36, 3, s. 318-333

Publikation: Bidrag til tidsskriftTidsskriftartikelForskningpeer review

Åben adgang
Fil
Initial trust
Web sites
Cross-national comparison
Millennials
Portugal

Faktoranalyse

Jensen, J. M., 2017, Videregående kvantitative metoder. Hussain, M. A. & Lauridsen, J. T. (red.). 1. udg. Frederiksberg C: Samfundslitteratur, s. 195-223 (Metoder i samfundsvidenskab og humaniora; Nr. 5).

Publikation: Bidrag til bog/antologi/rapport/konference-proceedingBidrag til bog/antologiUndervisningpeer review

Faktoranalyse

Jensen, J. M., 2017, Videregående kvantitative metoder. Hussain, M. A. & Trankjær Lauridsen, J. (red.). Samfundslitteratur, s. 195-224 (Metoder i samfundsvidenskab og humaniora).

Publikation: Bidrag til bog/antologi/rapport/konference-proceedingBidrag til bog/antologiUndervisningpeer review

Klyngeanalyse

Jensen, J. M., 2017, Videregående kvantitative metoder . Hussain, M. A. & Trankjær Lauridsen, J. (red.). Samfundslitteratur, s. 225-248 (Metoder i samfundsvidenskab og humaniora).

Publikation: Bidrag til bog/antologi/rapport/konference-proceedingBidrag til bog/antologiUndervisningpeer review

Aktiviteter 2000 2019

Institut for Marketing & Management (Organisation)

Jan Møller Jensen (Formand)
9 apr. 2019 → …

Aktivitet: MedlemskabMedlemskab af forskningsnetværk eller ekspertgruppe

Sage Open (Tidsskrift)

Jan Møller Jensen (Peer reviewer)
1. dec. 2018 → …

Aktivitet: Redaktionelt arbejde og fagfællebedømmelseRedaktør af tidsskriftForskning

Exploring grocery shoppers’ retail format patronage: a segmentation apporoach

Jan Møller Jensen (Andet)
4 jun. 20178 jun. 2017

Aktivitet: Foredrag og mundtlige bidragKonferenceoplæg

39. symposium i anvendt statistik 2017

Jan Møller Jensen (Deltager)
23. jan. 201724. jan. 2017

Aktivitet: Deltagelse i faglig begivenhedOrganisering af eller deltagelse i konference

Journal of Service Science and Management (Tidsskrift)

Jan Møller Jensen (Peer reviewer)
2017 → …

Aktivitet: Redaktionelt arbejde og fagfællebedømmelseRedaktør af tidsskriftForskning

Projekter 2017 2021

Gæste- turismeundersøgelse for Destination Fyn

Jensen, J. M.

09/04/201901/01/2020

Projekter: ProjektForskning

Gæsteundersøgelse for HCA Festivals

Jensen, J. M.

01/03/201701/03/2021

Projekter: ProjektForskning

Undervisning og vejledning

Analyse af kvantitative survey data (Videregående kvantitative analyser)

Jan Møller Jensen

01/02/201430/06/2018

Kursus: Undervisning og vejledningUndervisning

Bachelor Project

Jan Møller Jensen

01/09/201630/06/2017

Kursus: Undervisning og vejledningUndervisning

Bachelor Project

Jan Møller Jensen

01/09/201630/06/2017

Kursus: Undervisning og vejledningUndervisning

Bachelorprojekt

Jan Møller Jensen

01/09/201630/06/2017

Kursus: Undervisning og vejledningUndervisning