Journal of Marketing Management, Guest Editor (Ekstern organisation)

  • Bang Nguyen (Formand)

Aktivitet: MedlemskabMedlemskab af udvalg, kommission, råd, nævn, forening, organisation eller lignende

Beskrivelse

Nguyen, B. and Simkin, L. (2017), “Internet of Things and Marketing: The State of Play, Future Trends and the Implications for Marketing”, Journal of Marketing Management, Special Issue, Editorial, Vol. 33 No. 1-2, pp. 1-6.
Periode2017
Sted for afholdelseJournal of Marketing Management, Guest Editor
Grad af anerkendelseInternational