BeskrivelseConsidering these developments, this pre-conference workshop provides an introduction to advanced issues in PLS-SEM, focusing on ways to interpret and assess structural model results. Specifically, the workshop will - after a recap of standard guidelines of structural model assessment and interpretation - discuss the importance-performance map analysis. In addition to looking at the importance of constructs in explaining other constructs in the structural model,
this analysis takes the performance of each construct into account. Therewith, it enriches the model interpretation by enabling a prioritization of managerial actions along both, importance and performance. Furthermore, it will cover prediction-oriented assessment of PLS-SEM results by using the Blindfolding and PLSpredict methods. This will also involve the prediction-oriented model selection. Practical applications and the use of the software SmartPLS 3 are an integral part of the workshop.
Each course participant will get a free two-month professional license for the SmartPLS 3 software.
Date and time: Sunday, June 23, 2019 – 9:00 to 12:00
|Begivenhedstitel||Academy of International Business (AIB) 2019 Annual Meeting: null|
|Grad af anerkendelse||International|
Dokumenter og links
Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › peer review
Partial Least Squares Strukturgleichungsmodellierung (PLS-SEM): Eine anwendungsorientierte Einführung
Publikation: Bog/rapport › Monografi › Forskning › peer review